The Apollonio Wine Company has a long and deep-rooted history, and was awarded with the title of "Impresa Storica d’Italia" (Historic Company of Italy). This four-generation history – yet always evolving remaining faithful to itself – began in 1870, when Noè Apollonio started his adventure, followed by his son Marcello, who would later modernized the small firm. After World War II, Marcello’s son, Salvatore, marked a turning point by introducing business management. Today, it is the turn of the fourth generation to run the company: Marcello and Massimiliano Apollonio have succeeded in exporting a label that is a byword for first-rate quality and trustworthiness all over the world.